The 10 latest trends in meetings and events

The times they are a-changing, and this certainly applies to the meetings and events sector too. As the official convention bureau of the City of Bruges, Visit Bruges Convention Bureau continues to stay on top of all the latest trends and developments, not only in the area of technology but also in the field of ‘soft’ skills. We have listed a few below.


Chatbots or voice assistants are hot. They can efficiently reply to questions, conduct surveys or announce the next speaker.

The event app

Use an event app to share practical information and to facilitate networking before, during and after your event. It will make your event more efficient, more interactive and more fun!

Sociale media

We can hardly call social media new anymore, but it has become an indispensable tool for every aspect of event planning and management.

Personal approach

Talking to people face to face really works. It is the perfect way to make everybody feel that they stand out from the mass.

Face-to-face meetings

We chat, post, and share continuously, and that is exactly why people feel the need for more warm and personal contact. Make sure that there is ample opportunity for people to meet, talk and socialize during your event.

Upgrade your presentations 

Presentations are no longer a simple series of slides, but are filled with audiovisual technologies that intensify the participants’ experience.

Information, information, information

Gather as many data as possible during the event, so that you can analyze it afterwards. This will allow you to calculate the event ROI, to follow up on customers, to attract new sponsors, etc.

Be unique

People aren’t easily amazed nowadays. The usual just isn’t good enough anymore. In other words: surprise your audience with new features. That is how you win their attention.

Meeting & Incentive Guide


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